30 Jane Street, New York
Designers: MR Architecture + Decor
A former carriage house in New York City’s West Village has been transformed into designer Pierre Hardy’s first stateside boutique. Working with MR Architecture + Decor, the 1,400 square foot flagship store is conceived as a “box within a box,” according to the Paris-based fashion house.
The imaginatively adapted space plays with the concept of opposites—in this case a historic envelope contrasted with a modern interior. Stucco and brick interior walls are kept coarse only to be juxtaposed by sleek panels of glass-smoked mirrors that divide the new from the old, reinforcing Hardy’s own contrast-based design aesthetic for his shoe designs.
Divided into three successive spaces, a visitor’s journey begins at an outside patio with cast concrete planks molded into a wood texture. Inside, steel I-beams serve as seating and act as spatial indicators, pointing visitors towards the high-polished concrete cubes that double as display areas for Hardy’s collections. The rear portion of the boutique features custom leather flooring, a detail that is sure to impress even the most jaded New York shopper, while intersecting smoked glass screens provide more intimate spaces for customers to lounge in.