Nicola Formichetti, best known as fashion and creative director and collaborator for brands including Mugler, Uniqlo, and Lady Gaga, has teamed up with Gage/Clemenceau for the second in a series of concept stores. The collaboration was brought about by BOFFO Building Fashion 2012, a program that paired fashion designers with architects in a series of pop-up spaces. The first installation, in New York, featured a mirror-paneled ceiling and walls in kaleidoscopic crystalline formations, an ambitious and visually arresting space to showcase Formichetti’s work. The new collaboration in Hong Kong houses a collection of original garments from the personal collection of Lady Gaga as well as Formichetti’s own line and products from his new “Nicopanda” brand.
Like its New York sibling, the walls and ceiling of the Hong Kong store are entirely clad in mirrors. Walls are paneled with 350 one-meter-high clear plastic tiles that were vacuum-formed using a panda figurine mold designed in collaboration with Stage Technologies (whose portfolio includes work with Cirque du Soleil and Batman Returns). The panels are then illuminated by automated color-shifting LED lights and are for sale to the public, with the intention that they scatter from their original setting to find their way into the homes of patrons.