Construction has commenced on a new $500 million Elkus Manfredi–designed headquarters for New Balance Athletic Shoes, called New Brighton Landing, located on 14 acres in the Allston Brighton neighborhood of Boston. Besides the 250,000-square-foot world headquarters, the campus will also include additional office space, a sports complex, 175-room hotel, three office buildings, retail space, parking, and a new stop on the Worcester Line commuter rail. The new station will be fully subsidized by the athletics brand. Overall, the new facility will encompass nearly 1.5 million square feet.
