After a long hiatus, Inglewood’s Great Western Forum—now called the Forum Presented by Chase—is back with a $100 million renovation by BBB Architects and Clark Construction. To celebrate the moment, the venue’s owner, MSG, has ordered up one of the more unusual promotions we’ve ever seen: the world’s largest vinyl record topping its roof, by New York company Pop2Life.
Forum Exterior (Los Angeles Forum)
The record—a replica of the Eagles’ Hotel California album—was made out of 250,00 square feet of printed vinyl (nearly 4.5 football fields’ worth), 5,000 nuts and bolts, and 2,000 linear feet of curved aluminum, all built in 10 days.
The thing actually spins at 17 mph.
Meanwhile, the Forum itself, which opened on January 15, has been fitted with a modernized seating bowl (which can flex from 17,500 seats to 8,000), new hospitality offerings, and a revitalized 40,000 square foot outdoor terrace. The exterior has been repainted “California sunset red.”
By the way, the Forum (1967) was originally designed by Charles Luckman, who also designed MSG’s Madison Square Garden.Rendering showing interior before and after renovation. (Los Angeles Forum)