After receiving criticism for displacing low-income residents in Silicon Valley, tech giant Facebook will invest $20 million in below-market-rate projects in Menlo Park and East Palo Alto, California.
Housing activists have long blamed Facebook for contributing to extreme income inequality in the area. This is not only because the corporation has displaced residents by expanding its headquarters campus, but also because of a seemingly well-meaning policy that offered bonuses to employees who lived near campus in Menlo Park rather than in San Francisco proper. Critics say this policy accelerated gentrification of the area and caused low-income tenants to be evicted in favor of the higher-earning Facebook employees.
Outside at Facebook HQ in Menlo Park. Courtesy Facebook.
Of course, Facebook alone cannot be blamed for the Bay Area’s gentrification—Google, Apple, and hundreds of other heavy hitting technology firms and start-ups also call the area home. Plus, according to nonprofit group Public Advocates, the housing shortage in Silicon Valley has reportedly reached crisis levels, with the region building only 26 percent of the housing needed for lower-earning people.
With Facebook’s new campus expansion, which entails adding 1.1 million new square feet to its current complex and plans to hire 6,5000 new employees over the next few years, community groups were concerned. In response, Facebook partnered with local activists and community groups, such as Youth United for Community Action, Faith in Action Bay Area, Community Legal Services in East Palo Alto, and Comité de Vecinos del Lado Oeste – East Palo Alto, as well as the local governments of East Palo Alto and Menlo Park to address the impact it will have on the Bay Area.
Hacker Square in Facebook’s Menlo Park Campus. Courtesy Facebook.
Facebook is legally required to contribute $6.3 million to affordable housing thanks to development laws but does seem to be genuinely invested in the community. In addition to the $6.3 million required, another $12.2 million has been pledged to below-market-rate housing, $500,000 will go toward helping those displaced with legal and rental assistance, and $625,000 will go to job training in STEM (science, technology, engineering, and mathematics).
“Since shortly after Facebook was created, we’ve been part of Silicon Valley and the Bay Area. The region—this community—is our home,” said vice president of public policy and communications Elliot Schrage in a statement. “We want the region to remain strong and vibrant and continue a long tradition of helping to build technologies that transform the future and improve the lives of people around the world, and also in our extended neighborhood. We all need to work together to create new opportunities for housing, transportation and employment across the region. We’re committed to join with the community to help.”