At this week’s Facades+ New York Conference, Doriana and Massimiliano Fuksas delivered the keynote address, giving a description of how their firm designs and conceives their innovative building skins.

The Architect’s Newspaper sat down with them after the talk to get more in-depth insights about their approach. Check out what they had to say, and why they don’t like the term “facade” in this video interview:

For more information about the Facades+ Conferences, click here.